Client: Garnier
Years: 2003-2005
Services: Campaign Development, Sponsorship Activation and PR
Our first moves connected Garnier Fructis Style with skateboarding events and Garnier Ambre Solaire with snowsports, driving winter-usage and awareness.
Three years of campaign and PR work then culminated with the Garnier Fructis
Style Trials where 12 super-stoked competition winners lived the VIP week of their lives' in a Newquay beach house being coached in Djing, Skateboarding and Surfing by XFM, Vans and Ripcurl pros.
A killer competition which resulted in numerous features written by journalists who also "lived the dream" alongside the winners.
They said : "You couldn't have done this any better - AMAZING" - Kathryn Borrell, Brand Manager
